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Our Team

Dr. Tah Ahmed Meouloud

Director General

Dr. Tah Ahmed Meouloud is an economist and academic with over 20 years of experience spanning economics, development, academia, diplomacy, and strategic consulting. He holds a Ph.D. in Business Administration from Temple University (USA) and a doctoral degree in Economics from Paris 1 Panthéon-Sorbonne (France). Before leading the Investment Promotion Agency of Mauritania, he served as Advisor to the Presidency of the Islamic Republic of Mauritania, contributing to national strategies on economic sovereignty, investment promotion, and innovation. He has represented Mauritania and the African Union in major international forums such as the G20 and AUDA-NEPAD. A multilingual researcher and author, his work focuses on African enterprise globalization, development economics, and regional integration.

Mohamed Habiboullah MOHAMED AHMED

Deputy Director General

Mr. Mohamed Habiboullah Mohamed Ahmed is an experienced specialist with a solid background in economics and management. Mr. Habiboullah holds a Master’s degree in Audit and Management Control, a Master’s degree in Economic Planning, as well as multiple certificates in financial analysis and strategic marketing, giving him multi-dimensional expertise.Mr. Habiboullah has held senior roles in both the public and private sectors. He began his career in the Ministry of Rural Development before moving to the Ministry of the Economy, where he served as Director General for Private Sector Promotion, Chargé de Mission, and Cabinet Advisor. He also brings significant private sector experience in telecommunications, engineering, and consulting. This experience has given him an in-depth understanding of the challenges and opportunities facing the private sector, strengthening his ability to encourage concerted action and public-private partnership.

Moustapha Maouloud

Technical Advisor in charge of Business Climate

Mr. Moustapha Maouloud oversees and coordinates the activities of the Single Window teams at APIM, the operational structure responsible for implementing the provisions of the Investment Code. A committed advocate for public administration reform and modernization, Mr. Maouloud has worked in this field for over a decade. He is an active member of the government task force leading reforms to simplify administrative procedures and enhance support for entrepreneurs. In addition, he regularly collaborates with the World Bank Group on projects related to the business and investment climate, and has received multiple acknowledgments from the WBG for his valuable contributions.

Mohamed Mahmoud Lehbib

Technical Advisor in charge of Management Control

Mohamed Mahmoud Lehbib holds a Master’s degree from the École Supérieure de la Banque in Paris, with 23 years of experience in the fields of finance and economics. He has held key positions such as General Director, Deputy General Director, and Advisor to the CEO within several major banking institutions. An expert in implementing financial and operational strategies, he has successfully led numerous growth and development initiatives. With his project management skills, he effectively plans, executes, and controls projects, while his market trend analysis skills enable him to identify growth opportunities. Endowed with strong communication and leadership abilities, he efficiently coordinates cross-functional teams and contributes to problem-solving and risk management in projects.

Fatimetou Bellamech

Director of the Single Window for Entreprises

Ms. Bellamech joined APIM after serving as Director of Business Support at the Chamber of Commerce, Industry, and Agriculture of Mauritania. She holds dual Master’s degrees in Information Systems (University of Tours, France) and Project Management (Gaston Berger University, Senegal), complemented by training in programming, business support, entrepreneurial coaching, economic intelligence, PPPs, and industrial property. With 14 years of experience, she has worked extensively on digital solutions, SME support, private sector development strategies, business climate reforms, and program implementation. She has served on multisectoral steering committees, juries for national entrepreneurship competitions, and contributed to the African Trade Observatory initiative. Ms. Bellamech also has strong expertise in drafting strategic frameworks and translating them into actionable plans. She is passionate about digital innovation, investment promotion, and youth and women’s entrepreneurship.

Atigh WEDDAD

Director of Project Targeting and Implementation

Mr. Atigh Soueidatt holds professional masters degrees in entrepreneurship, accounting, auditing and management control from the Faculté des Sciences Économiques et de Gestion in Sfax, as well as from ISAAS UIT in Tunisia. He also obtained a research master’s degree in financial risk management from the Université de Cergy Pontoise in France. With over 14 years of experience, he has worked in various fields such as auditing, statutory auditing, accounting and tax assistance, as well as administrative and financial management. He stands out for his training and coaching skills in the fields of management, finance, accounting, entrepreneurship, project management and business creation. ATIGH Soueidatt is also a member of the National Association of Mauritanian Chartered Accountants.

Mohamed El Habib Touré

Director of Investment Analysis and Monitoring

Mr. Mohamed El Habib Touré, Holder of a Master’s degree in Audit and Management Control from ISEG Bordeaux, Mohamed El Habib Touré spent 5 years in the energy sector in France as Head of Cash Flow Analysis and Collection before returning to Mauritania in 2014. He worked for 8 years in the banking sector, progressively holding positions such as Director of General Ressources, Director of Human Resources, Director of Organization, and Director of Sales. Drawing on his extensive experience, particularly in project analysis and financing, he joined APIM in 2022 as the Director of Investment Analysis and Monitoring.Mr. Mohamed El Habib Touré, Holder of a Master’s degree in Audit and Management Control from ISEG Bordeaux, Mohamed El Habib Touré spent 5 years in the energy sector in France as Head of Cash Flow Analysis and Collection before returning to Mauritania in 2014. He worked for 8 years in the banking sector, progressively holding positions such as Director of General Ressources, Director of Human Resources, Director of Organization, and Director of Sales. Drawing on his extensive experience, particularly in project analysis and financing, he joined APIM in 2022 as the Director of Investment Analysis and Monitoring.

Mohamed salem AHMED SALEH

Director of Promotion

Mohamed Salem AHMED SALEH has a multi-disciplinary background combining computer science and law, he holds a Master’s degree in Business Intelligence from the University of Lorraine, as well as a Bachelor’s degree in Private Law from the University of Nouakchott. With ten years’ professional experience in the private sector, he has developed a diversified expertise encompassing the fields of telecommunications, business intelligence, finance and marketing. In addition, he has shared his knowledge as a lecturer at the École Supérieure Polytechnique de Nouakchott and the Institut Universitaire Professionnel de l’Université de Nouakchott. Mohamed Salem AHMED SALEH stands out for his commitment to innovation, digitalization and support for education.

Moulaye El Mehdi

Communication Advisor

Moulaye El Mehdi is a communication professional with diverse experience in the field. He excels in creating effective and impactful communication strategies. Moulaye holds a Master’s degree in Communication and Media Studies as well as a Bachelor’s degree in Economics and Management, Moulaye combines a solid academic background with practical experience. His interest in news regarding the latest technological advancements enables him to deliver quality work and adapt to an ever-evolving environment.